Deschutes says winter is upon us; I continue sweating

According to a Deschutes press release, winter is almost here. I’m a bit incredulous, considering it’s more than 100 degrees Fahrenheit outside and I’m sweating inside an air-conditioned house, but the brewers didn’t consult me before announcing the release of their winter seasonal, Jubelale, so there’s nothing to be done about it. I suppose I can let it slide. After all, it’s way colder in Oregon than in Arizona, and the beer won’t actually be released until October. Oh, and it’s freakin’ JUBELALE! I love this beer, so I’m looking forward to getting my hands on some even if the weather in my area hasn’t yet sanctioned winter warmers.

The other exciting part of the press release is getting to see the new label. This year’s art (pictured above) was created by collaborative artists Cara Thayer and Louie Van Patten of Central Oregon, and although it’s very good — I want to grab that beer! — I think I preferred last year’s label. But then, I’ve always liked the kind of art some people say their kids could do. What do you think?

For the full press release, visit

5 Responses to “Deschutes says winter is upon us; I continue sweating”
  1. I am very happy with how our label turned out, but I must admit that I thought last years label was great – definitely my favorite of all the labels over the years.

    There is something about the palette, motion, and typography of that label that just works so freakin well. In fact, being big fans of the 2010 label, we tried to reference the palette in the mitten in our painting.

    Despite the fact that we didn’t think we could top that label, we LOVE this beer, so we were thrilled to have the opportunity to contribute to the continuing history of the label art.

    • Scott says:

      I didn’t notice the palette reference in the mitten … that’s really cool. Even though I like last year’s a little better (just a personal preference for the abstract, I guess), I think you have every right to be happy with it — it turned out great! The painted beer is perfect; as I said, it makes me want to reach in and drink it. Did you actually get some of it early? If so, I’m jealous.

    • Scott says:

      Oh, and thanks for reading and taking the time to comment!

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